Head of Creative – Digital Advertising Creation Manager

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title: Head of Creative – Digital Advertising Creation Manager (M/F)
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Head of Creative – Digital Advertising Creation Manager (M/F)
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Who are we?
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REA E-Commerce is a Swiss company specializing in e-commerce, owner of the brand Der Gute Fund, which markets innovative home products on the German market.

Our growth relies primarily on digital advertising, notably Meta Ads (Facebook and Instagram).

As part of our development, we are looking for a Head of Creative to structure and lead our advertising creation department, with the objective of producing increasingly high-performing advertisements.

Your mission
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Your main mission will be to design and implement an efficient, structured, and scalable advertising production organization.

You will take responsibility for the Creation department, with the goal of optimizing the entire process, from the research of advertising ideas to the delivery and analysis of content.

You must combine a solid understanding of digital advertising with excellent skills in organization, project management, and process optimization.

Your responsibilities
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1. Structuring and optimization of processes

• Design, document, and improve advertising creation processes.
• Structure the production workflow, from advertising research to content delivery.
• Implement clear, standardized, and reproducible working methods.
• Develop project management, planning, and production tracking systems.
• Create brief templates, procedures, and quality standards.
• Identify inefficiencies and implement solutions to improve productivity.
• Build an organization capable of supporting the growth of the company and the team.

1. Strategy and digital advertising creation

• Define and develop the creative strategy of our advertising campaigns.
• Research and analyze high-performing advertisements, trends, and creative opportunities.
• Develop new concepts, marketing angles, hooks, and advertising scripts.
• Transform advertising ideas into precise and actionable briefs for the production team.
• Supervise the creation of video advertisements, notably product demonstrations and UGC content.
• Analyze advertising performance in order to identify winning concepts.
• Implement testing and iteration methods to continuously improve creative performance.
• Use advertising data to guide future productions.

1. Project management and team coordination

• Plan, organize, and supervise various creation projects.
• Define priorities, deadlines, and expected deliverables.
• Coordinate internal employees and external content creators.
• Ensure project follow-up and compliance with deadlines.
• Control the quality of produced content.
• Support employees in the application of processes and working methods.
• Participate in team development in collaboration with management.

Your profile
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Professional experience and skills

• Proven experience in digital advertising creation, ideally in e-commerce or performance marketing.
• Excellent mastery of Meta Ads and conversion-oriented creative strategies.
• Experience in creating and optimizing advertising production processes.
• Strong skills in project management, organization, and coordination of creative teams.
• Ability to analyze advertising performance to guide creative strategy.
• Good mastery of advertising video formats (UGC, product demonstrations, hooks) and production stages, from script to editing.
• Mastery of project management and collaboration tools.

Personal qualities

• You are particularly structured, methodical, and organized.
• You like building systems, improving working methods, and solving problems.
• You are autonomous, proactive, and capable of taking initiative.
• You possess an analytical mind and a strong orientation towards results.
• You know how to transform objectives into concrete action plans.
• You are comfortable in an evolving entrepreneurial environment.
• You combine creativity, rigor, and a sense of priorities.

What we offer

• The possibility of taking responsibility for a strategic department of our company.
• Great autonomy to design and implement your own working methods.
• The opportunity to build sustainable processes and an organization.
• Varied advertising projects, with a direct impact on commercial performance.
• A dynamic entrepreneurial environment, with fast decisions and few hierarchical levels.
• The possibility to progressively develop the Advertising Creation department.
• Direct collaboration with management.

Start date: As soon as possible or to be agreed upon.

REA E-Commerce Sàrl

• REA E-Commerce Sàrl

Chemin des Palettes 5
1212 Grand-Lancy

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